Not sure how to start marketing yourself on LinkedIn? Or feeling in a rut when it comes to posting valuable content? Trust me, you are not the only one! In fact, only a very small percentage of LinkedIn users actually use the social media platform to its fullest potential.
Here’s the thing—LinkedIn is swimming with opportunities. Not only are the majority of its members driving business decisions at their companies, but they are also regularly logging on to see the latest news and updates from their connections. In 2020, LinkedIn sessions increased significantly, presumably because of the pandemic and the need to network more online.
If you dedicate one to three mornings a week to post on LinkedIn, you are bound to see a return on your investment. Especially if you are posting from your personal profile because that is where you have the most connections.
Here are the 10 steps I recommend to start marketing yourself on LinkedIn:
So, there you have it. Those are my 10 steps to start marketing yourself on LinkedIn. I hope you feel inspired to get started. Remember, you have nothing to lose and everything to gain!
Still not sure where to start? We’ve got you covered! Correnti Marketing is the outsourced CMO for lawyers and service professionals. Contact us at firstname.lastname@example.org or 860-878-4321 to learn more.